Grupo Ramos unveils the first phase in its transformation of La Sirena at the iconic Multicentro Churchill in Santo Domingo.
Launched in December 2025, this is the first of many phases in our joyful collaboration with the visionary team at Grupo Ramos.
It marks Sirena’s 60th anniversary, and a "tip of the mountain”, first step celebration of their ambitious national expansion plans.
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Client
Grupo Ramos
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Location
Dominican Republic
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Size
13,000 square metres
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Category
Retail, Food, Supermarket
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Scope
Brand Strategy, Master Planning, Interior Design, Graphic Design, Signage, Wayfinding, Ticketing, Visual Merchandising and Design Guidelines
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Photography by
Courtesy of Grupo Ramos