McDonalds World Wide Convention Florida 2022 Exhibition Design by Designer Landini Associates

Landini Associates were engaged to design the Marketing Innovation Tent at the 2022 McDonald's World Wide Convention in Florida. Our design concept was informed by its namesake -
"A Brand That Matters."

McDonalds World Wide Convention Florida 2022 Exhibition Design by Designer Landini Associates

As part of our design we commissioned and directed a custom song "Matter To Me" by Trinidad born, Australian based reggae artist Gold Fang and Mandatory Music.

McDonalds World Wide Convention Florida 2022 Exhibition Design by Designer Landini Associates

"Thank you for bringing our vision to life via all senses, to ensure the brand’s success for the future."

– Lukas Steiniger, Global Marketing Manager - Identity, McDonald's
McDonalds World Wide Convention Florida 2022 Exhibition Design by Designer Landini Associates

"Thank you to the whole Landini team for creating this amazing space and great brand experience. We enjoyed every minute of it."

– Erwin Dito, Global Brand Leadership, McDonald's
  • Client

    McDonald's Global

  • Location

    Florida, USA

  • Size

    Marketing Innovation Tent

  • Category

    Exhibition Design, Music

  • Scope

    Concept, Planning, Exhibition Design, Interior Design, Graphic Design and Sound Design

  • Photography by

    Courtesy of McDonald's Global

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