Coles, Wesfarmers, Coles Group, Supermarket, Bakery, Retail Design, Landini Associates, Grocery
Coles, Wesfarmers, Coles Group, Supermarket, Bakery, Retail Design, Landini Associates, Grocery

In 2011 Landini Associates were engaged by Coles Australia to create their "Next Generation Renewal" national store format.

Coles, Wesfarmers, Coles Group, Supermarket, Bakery, Retail Design, Landini Associates, Bakery

The ambition was to develop a concept that distinctly reflected the demands of their increasingly savvy customer and create a blue sky between Coles and their competitors.

Coles Landini Associates Southland Fresh Produce, Deli, Grocery

"The nation's best supermarket. Customer's love it and it's trading 40% up it's pre-refurbishment turnover."

– Wesfarmers

"As the public demands more, the new Coles looks more like a market hall than a supermarket."

– Inside Retail
Coles, Wesfarmers, Coles Group, Supermarket, Bakery, Retail Design, Landini Associates, Bakery

"From specialist butchers and pastry chefs to cheese and salumi bars, luxury is finally filtering down to the grocery aisles!"

– Shopping Centre News
Coles, Wesfarmers, Coles Group, Supermarket, Bakery, Retail Design, Landini Associates, Bakery

"A creative food offer on a number of levels."

– Future Food

"It’s the best! I love it."

– Customer Vesna Temelkos, Inside Retail

Our reinvention launched in 2012 with a flagship store in Southlands, Victoria. Our design has since rolled out across the nation.

  • Client

    Wesfarmers - Coles Group

  • Location

    Australia

  • Size

    National Roll Out

  • Category

    Retail, Supermarket, Food

  • Scope

    Brand Strategy, Master Planning, Interior Design, Graphic Design, Wayfinding, Signage, Ticketing, Tone of Voice, Uniforms, Visual Merchandising and Design Guidelines for National Roll Out

  • Photography by

    Trevor Mein

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